It’s season again and it’s not uncommon for listings to rise during season which is usually a good thing except for those sellers that decide to “Test” the market.  There’s an old saying that goes “If your home is over the market it isn’t really on the market.”

Perception Vs Reality in the SW Florida Real Estate Market

Perception Vs Reality in the SW Florida Real Estate Market

Sellers overprice homes in all kinds of markets; good, bad, and sideways.  Overpricing is nothing new, but it seems to be gathering steam these days as sellers read headlines that the market is improving and prices are on the rise.

It is true, the market has continued to heal itself, and prices have been rising for many homes.  Some price points have a shortage of homes on the market while some price points have as much as 3 year supply.

The other day I noticed the following post on Facebook from a Bonita Springs agent who I’m friends with “Well, I see we’re back to listing properties based on list prices, not sales prices again.”  Several local SW Florida agents chimed in and agreed.

Personally I’ve been on dozens of listing appointments in the past several months.  Some we’ve taken and many we have not.  Some sellers are interviewing as many as 8 agents trying to get an agent that will agree with their price.

I’ve gone back and tracked several of the listings where we recommended a true market price and the seller chose to list with another agent at a much higher than market price.  Some have even listed just slightly higher than market and they all have one thing in common.  Their homes are still on the market.  They have not sold, and they will not sell because they are over-priced.

Oh, sellers can justify about anything.  Perhaps the Germans or the Canadians will come and fall in love with it and buy it.  We do extensive marketing to foreign buyers but one thing I can tell you is they research the market and don’t want to overpay either.  Imagine if you were traveling to another country, or even another state.  You’d research the market before you felt comfortable buying wouldn’t you?  Germans, Canadians, and Snow Birds from here in the States do the same thing.  Nobody wants to overpay.  They don’t care how much you need for the property, only what it’s worth.

Pricing your home correctly is only part of the battle.  So much more goes into effectively selling and successfully closing the sale.  Many owners and agents can get the contract, but closing it is another story.  This is where the real expertise comes in.  Notwithstanding this fact, overpricing the home negates the experience it takes to close a sale because you rarely even get that chance.

And if you are lucky enough to over-price and find a buyer, the appraisal will trip you up when the property doesn’t appraise.  Even many cash buyers are putting in contingencies that property must appraise.

A lot of sellers like to overprice in season then get serious when many of the high end buyers go home.  Why would you want to do that?  Again, if you’re over the market you’re not really on the market.  Why not have your home on the market when the most higher end buyers are here?

Sure, many of these seasonal buyers come back and visit in the summer, but some buy on impulse while they’re enjoying the weather and good times here as well.  Especially when they see how bad the weather is up North.

Sellers don’t like when buyers have erroneous perceptions about the market.  Buyers don’t get what they want when that happens and the seller just sells to a buyer with correct perceptions.  The same is true for sellers.  If you have erroneous perceptions, buyers will pass you by and work with a seller that perceives the market correctly.

Agents don’t control prices, the market does.  I don’t care if prices go up $10,000 or $20,000.  I can’t.  It’s my job to research and interpret the market for our clients so they can be successful.  I can’t make the market anything it’s not.  If I could, I’d start with my own property.

If you’re thinking of selling, give us a call and we’ll work with you to get the best price.  You might find other agents who will list it higher, but ask yourself this question, “Am I looking to sell my property or just list it and waste my time?”

All those other listings we walked away from are still on the market.  Our listings are selling. Things that make you go hmmm.  Call us at 239-489-4042 or stop by our office at 7910 Summerlin Lakes Dr Fort Myers, FL 33907

 

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Each year we announce the official SW Florida real estate year end prices which are basically an average for the year of the median sales prices for residential homes in Lee County Florida.  It isn’t the December year end sales figure as sales in any given month can be seasonal and can vary from month to month depending on what closes in any given month.

Year End Prices Rise 86% From Their Lows

Official numbers haven’t been released yet so we calculated the weighted average median price each month and performed the calculation.  I would expect our number to closely resemble the official number if/when it is released.  Sometimes the Board goes back and revises numbers in the past and we didn’t do that.  We also noticed that the monthly official sales total 12,060 sales while the January 2014 release shows there were 12,144 closed sales for the year, so perhaps they’re revising past numbers again.

In future years we’ll just track sales directly from MLS as we’re now on one system.  Back in 2008 we described the year end chart as something like a shark’s fin.  It still looks that way but at least we’re coming out of the downturn nicely.  You can see we clearly have a ways to go before reaching the highs back in 2005, but 2013 sure looks a lot better than the low in 2009.

In fact, we’re 86.09% better than we were at the lows in 2009.  Each week we provide data and graphs on the inventory levels, monthly price gains, market absorption, and much more, and only once per year do we get to break it down like this.

In a rising market it sure is a lot more fun to look at this graph.  Back in 2007 and 2008 people were wondering when the market was going to bottom, and in 2009 we had our answer.  We saw it on a monthly basis and it’s very easy to see looking at in on a yearly basis.

Many sellers are calling us and pleasantly surprised that they’re now able to sell their home due to the price increases.  Unfortunately there are some sellers that refinanced or bought at the top of the market and didn’t put much money down and they’re still upside down and can’t sell yet.  Each passing month adds more potential sellers who can afford to sell if they wish to.

Each year prices have gone up combined with their mortgage going down which has allowed more to become free from their home.  So many felt trapped in their home while they were upside down, so they just waited for the market to respond.

If you’re a seller, the time might be right for you to sell now.  Inventory is still low and we have buyers actively looking for the right home to come on the market.  Interest rates are still low so moving to your next home is affordable now.  It may not be as affordable in the future.  Plus, the future home you hope to buy when your home sells may be going up in value too.

Keep in mind this is a market snapshot.  Not all homes in all prices appreciate or depreciate at the same rate.  It’s important to speak to a professional who can help you with your situation.  Of course, if you’d just like to snoop around on the MLS you can at www.TopAgent.com.  If you’re considering selling, please give us a call at 239-489-4042.  We’re easy to talk to and we never pressure you.  We’re here to present you with your options and let you choose what’s best for you.

 

Good luck and Happy House Selling!
If you’d like to search the market as either a buyer or seller, visit www.Topagent.com If you need extra help we’re always available to talk to you and help you make better decisions. Our phone number is 239-489-4042 Good luck and Happy House Hunting!

To search the MLS for properties go to www.TopAgent.com or give us a call at 239-489-4042 You can even search for waterfront property in Fort Myers, Cape C oral, or all of SW Florida    Good luck and Happy House Hunting!!!

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