Back in the mid 90’s we ran an ad in the News Press that said “By the Year 2010 All Real Estate Agents Will Operate the Way We Do” It was forward thinking. We were the first team in SW Florida and probably one of the first in Florida. Today we’re pleased to announce the Ellis Team shaking up real estate industry once again.

Ellis Team Shaking Up Real Estate Industry

We caught a lot of flack for that back in the 90’s from agents because they didn’t see or agree with that vision. Real estate had just never been done that way before. Sure there were some loose knit affiliations where agents teamed up and covered for each other, but not to the extent each person on the team had a specialized area and they owned that part of their job.

Fast forward to 2016. There are many teams here locally and across the country. The benefits to consumers are many. On the listing side quite often the listing agent isn’t the best photographer. They may not be the best person answering multiple phone lines, writing ad copy, and all the various other tasks. What you want is an agent that’s great with people, marketing, and negotiating. All the other stuff can be handled by people who do that best.

And yet, not all agents work as a team. That’s OK for agents doing less than 10-20 deals per year. Once you start doing some volume those tasks add up quickly. At that point if you don’t have an assistant, you are your own assistant, and you have to ask yourself if that’s the best use of your time.

You wouldn’t go to a doctor that greeted you as you came in, asked for your ID card, called your insurance company, took your blood pressure, and all the stuff the receptionist and nurse does. You want a doctor who is tops and only doing what she should be doing, which is evaluating, treating, and diagnosing patients. The same is true with a good real estate agent. You want them doing tasks that will make you, the buyer or seller, money.

Running a team requires managing people, setting up systems, and acquiring leads. It takes money. Converting leads is another thing, and without conversions, it all comes crashing down whether you’re a single agent or a team. Real estate has changed, and agents are learning to adapt.

At the Ellis Team Keller Williams Fort Myers & the Islands we’re all about efficiency. We don’t know everything, but we have learned to listen from the best. We talk to other top teams and trainers throughout the country. We’re experts at creating leads. We have thousands. Sometimes our buyer agents get so busy working with buyers, answering internet leads, newspaper calls, sign calls, referrals, etc. We’ve been looking at ways to free them up to work with more buyers and sellers all the time.

Ellis Team Shaking Up Real Estate Industry Once Again

For this reason, we’re expanding our team to include 2 inside sales agents.  Inside sales agents work with our buyer and sellers leads and nurture them until they’re ready to meet for an appointment. At that time a Realtor on our team meets with them and lists their home or finds them a home to buy.

Inside sales agents can answer questions in minutes because they don’t leave the office. This is better for the consumer because the ball doesn’t get dropped. Imagine thousands of buyers emailing in asking questions like “What are the HOA dues on this particular listing?” Or “can you send me more photos of this home?”

We love to help people and want to in the most efficient way possible. We get people the information they need when they need it.

We want everyone on our team to have a wonderful life, and our customers to be better enriched by the experience.

If you know someone who would make a good Inside Sales Agent, give us a call. We may have a position they never knew existed.

If you’re looking to buy or sell, check out www.LeeCountyOnline.com Or you can call us at 239-489-4042 Happy House Hunting, and let’s shake things up once again!

The Ellis Team Seller’s Club is a big hit, so we put our 1st episode on YouTube.  The Seller’s Club is a private video e-mail each month to our sellers, potential sellers, and For Sale By Owners.  It’s basically for anyone either selling or thinking of selling their real estate in SW Florida. We go in-depth with research and analysis and inform sellers everything they want to know to make informed decisions about their property.  If you’d like to get on this list, simply call us at 239-489-4042 or email us.

Ellis Team Shaking Up Real Estate Industry

Open House Extravaganza- We do open houses differently too. This weekend we’ll have 2 builder model homes on the golf course open in River Hall.

Open Saturday 1-4 pm

River Hall Open House Extravaganza
Builder Model on Golf Course

 3301 Chestnut Grove Dr

Open Sat 1-4 PM

 

 

 

 

 

 

Builder's Model River Hall Open House Extravaganza
River Hall Home on Golf Course

16420 Windsor Way

Open Sat 1-4 PM

 

Marketing Homes in Hi Definition in SW Florida

The Ellis Team is proud to announce a new way to market real estate in SW Florida.  We are now Marketing Homes in Hi Definition in SW Florida. Technology has changed the way people view TV shows, movies, and content over the Internet.  Today companies like Netflix stream TV shows and movies direct to people’s homes or mobile devices.  People’s expectations are changing about how they want content delivered.

Marketing Homes in Hi Definition in SW Florida

For the first time the Ellis Team at RE/MAX Realty Group is bringing cutting edge technology to SW Florida and combining it with High Definition video and studio production editing.

The Ellis Team already ranks very high on Google.  Video is 53 times more likely to generate 1st page Google ranking over any other form of content.  Video provides a 41% higher click-through rate on universal results pages, and keeps visitors on your websites 6 times longer.

Videos 53 times more likely to generate 1st page Google ranking
Video Adds Higher Click-Through Rate

73% of sellers say they are more likely to list with an agent who uses video.  However, YouTube is filled with videos shot from cell phone cameras and terrible audio.  Consumers expect studio quality video, and when you provide that companies like Netflix flourish.

We think quality is important.  Video also allows us to tell a story about your home.  If a picture is worth a thousand words, how much is a video worth?

We’ve added a drone to allow us to take full motion high definition video of your home and community.  The drone adds perspective we just can’t achieve from the ground.  We’re able to show the lake behind your home, the golf course, property boundary lines, and proximity to landmarks.  Buyers love seeing homes from a bird’s eye perspective.  We also take stunning aerial photos from the drone.

We don’t stop there.  We add professional high definition video from inside the home as well.  Lastly, we compile the inside and outside video footage into a well produced video and upload it to various websites and YouTube.

We’re adding a Featured Homes in HD playlist to our YouTube channel which is already one of the most viewed YouTube channels in SW Florida.  To date we’ve received over 200,000 video views and this number will grow quickly with the addition of High Definition Property Videos.

We’re not the first to use a drone.  We’ve been marketing our properties using video for years to great success, so video is nothing new.  What is new is combining cutting edge technology like the drone with professional video inside the home, and professional video editing to create the ultimate viewing experience for a buyer.

We think showcasing homes in High Definition is the Future of Real Estate™.  Our new website explaining the program can be found at www.HomesinHD.TV

Each video takes some time to film and produce, so if you’d like your home featured in HD, call us now so we can get you on the list.  Of course we’ll advertise your home in the newspaper and all the various places we advertise, and we think you’re going to love the new high end video we’re bringing to SW Florida.

To search the MLS visit TopAgent.com  To learn more about Hi Def video for your home visit HomesinHD.TV

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Fort Myers Real Estate Agent

Now Marketing Homes in Hi Definition in SW Florida