Did you know the average Realtor in Southwest Florida sells less than one home per year?  When you combine that fact with the fact that some realtors sell 25, 50, or 100+ homes per year you begin to realize that a large percentage of Realtors sell no homes at all. When looking at recent data I discovered Southwest Florida Realtors outnumber home listings, by a lot.

I called the Royal Palm Coast Realtor Association which is the largest board.  It services Fort Myers, Cape Coral, Estero, the Islands, etc.  They told me they have about 7,000 current members.  This doesn’t include all the members from Bonita/Estero or Sanibel/Captiva.  It does include some of them because some of them are secondary members.

Southwest Florida Realtors Outnumber Home Listings

So, we know there are 7,000+ Realtors in just one Realtor Board in  Southwest Florida.  Currently there are 5,364 single family home listings in Southwest Florida as of May 2017.  That breaks down to each Realtor having .76 listings.   When you factor in that many top agents who sell a lot of property have 10-20 or more listings, you realize a lot of Realtors have no listings.

You might be saying, what about condos and townhomes?  Good point. There were 3,417 of those on the market in May.  You’re still looking at a lot of Realtors with no listings.

To sum it up, the average Realtor sells less than 1 home per year and many sell none.  The average Realtor doesn’t have a listing, or 1 at best.  So how is a Realtor supposed to gain experience?

A Realtor might consider joining an established team with a mentor, leads, and listings.  You can only gain experience by working on deals.  You will make mistakes, and those mistakes will cost your customer a closing, time, or money, and sometimes all three.  By having a team that guides you through the process you can avoid making costly mistakes due to inexperience.

You also will want to join a company with a fantastic training program.  It is mandatory for success.  Lastly, you must have that drive, that indomitable spirit.  When people tell you that you can’t, you know you can.  You must be driven.  You are a leader, either today or in the making.  It is in you.

If you’re a seller, you want an established agent with lots of experience.  Sellers want agents who have seen everything, or enough to see problems coming before they arise and know how to avoid them or dig their way out of the problem to a successful resolution.  If you’re hiring a newer agent to sell your home you definitely want to know they have taken extensive training and have a mentor helping them always.  Your agent must have leads for your home.  They must have a database of buyers ready, willing, and able to buy soon.  Your agent must have marketing to sell your home.  If they have no marketing, how did they acquire all these ready, willing, and able leads?  Marketing and qualified leads go together.

Top Dollar

Experience matters!  If you want Top Dollar, you need a Realtor with leads, marketing, systems, drive, determination, honesty – to tell you the truth, and experience to put your deal together and keep it together.

If you’re thinking of selling, we’d love to talk to you.  Always call the Ellis team at Keller Williams Realty 239-489-4042  The Ellis Team was Voted Best Real Estate Team by News Press Readers.

Search the MLS for Free  You can also see what your home is worth and get neighborhood reports.  Best thing is database is updated every 5 minutes, and has all the homes.

Good luck and Happy House Selling/Buying!

Ellis Team Weekend Open Houses

Open Saturday 1-3 PM

Kelly Greens Golf Community

12871 Kelly Sands Way


1,797 SQ Ft

Corner Lot

Open Sunday 1-3 PM

Provincetown in South Fort Myers

3284 Prince Edward Island Cir Unit 1

Affordable living with garage

Real estate transactions are more complicated than ever.  Increased governmental regulation has added layers to transactions in recent years and made it virtually impossible for a buyer or seller to go it alone.  Working with a Realtor or attorney is a must today.  As a real estate insider you’d think we’d be happy about this.  We much prefer the days when you could do it yourself.  It wasn’t always wise, but it was possible.  Government is out of control and has made things harder on people getting a loan, and not for the right reasons.

Communication Critical to Serve Today’s Real Estate Buyer

Communication Critical to Serve Today’s Real Estate Buyer

Today’s home buyer is leery of making a mistake.  They really want to research the market, and they have lots of questions.  They go online and search, and preview, and search.  They take virtual tours, video tours, and search some more.  They analyze price per square foot, amenities, and condo and HOA fees.  Before long their head is spinning.  It’s a lot to take in, and it can become overwhelming.

I see the emails coming in to our buyer specialists.  Buyers want an agent who will hold their hand and make sure they make an intelligent decision. I sit in on some of the consultations with buyers.  They want to know about the area they’re looking at and how it’s appreciated versus other areas.  They want to know what commute time to work will be, and to schools, kids activities, or beaches.  They like to see things on a map, and they want input from their agent.

Basically, communication is critical to serve today’s real estate buyer, and they want it now.  When a new home enters the market they’re afraid they’re going to miss out because of limited inventory.  They want an agent who can show them the home when it enters the market.

Our team of buyer specialists uses technology and to keep our buyers informed of new listings.  After listening to a buyer’s needs we setup search parameters in the MLS so our agent and the buyer are notified when a new listing enters the market, or an existing seller reduces their price that meets our buyer’s needs.

We have a new system where we can communicate with buyers via video and answer questions, talk about new listings, and go over the buyer’s needs.  The buyer can use their computer or Smartphone wherever they are, so an Ellis Team buyer specialist is never far away.

Buyers get frustrated when their agent is unavailable.  Sometimes they call on one of our listings as their agent is out of town.  If you’re an agent and leaving town, let your buyers know and assign them to another agent in your office who can help them out.  If you don’t buyers anxiety level rises.

We have a team of buyer specialists and they work well together.  If a specialist goes on vacation or is unavailable, they’ll have another member ready to help out.  We never want one of our customers feeling abandoned or afraid they’ll miss out on a property simply because life happens.

Ideally buyers should sit down with their agent and have an initial consultation.  You should ask questions and discuss how listing alerts will be handled, what will happen when agent is out of town, and how available agent will be.  Are they working another job and doing real estate on the side?  You research the home you’re looking for.  Wouldn’t it make sense to research the agent who will help you find that home?

You can search the MLS for free at www.LeeCountyOnline.com  Of course, you can speak with one of our buyer specialists at 239-489-4042 and we’ll be happy to answer your questions or setup a buyer consultation and get you on the path to home ownership.

Good luck and Happy House Hunting!

Ellis Team Bargain Listings of the Week

Ellis Team Bargain Listing of the Week
Large Home With Pool and Spa, 3 Car garage

12724 Aston Oaks Dr-5 bedroom, 3 bath, 3 car garage with pool and spa in South Fort Myers.  Only $350,000  Call today, it won’t last long







8685 Banyan Bay Blvd
5 Bedroom 3 Bath Home with pool and spa-gated community

8685 Banyan Bay Blvd-5 bedroom, 3 bath home in gated community features granite counter tops, pool, spa, and fantastic price for a growing family